Apr 29 2010
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Location Based Marketing…Again
Great article that illustrates how the location based marketing stuff is creating a cool brand and consumer equation through Pepsi’s recent partnership with Foursquare.
Love the “Dashboard” for businesses to view Foursquare related activity around their business and brand.
http://www.nytimes.com/2010/04/29/business/media/29adco.html?ref=business
